The Mix Tape and iTunes

I know I’m dating myself a bit here, but there was a time when friends my age would exchange songs via cassette tape. It was illegal I’m sure, but such a wonderful labor of love. The carefully selected list would exchange hands and then the recipient would spend typically 60 minutes straight listening to each […]

iPhone requires iTunes account?

I just got the second email from Apple after signing up with them for breaking iPhone updates via email. I read the mail a little bitterly, since I felt the least they could have done was to send me an email when they had the ship date nailed down. Well, the tone of the email […]

Credibility

I was just skimming through the Windows Vista User Experience Guidelines and while in the Design Principles section I came upon this title, and I just had to laugh: There is a point where marketing ceases to be marketing and becomes information; relevant, valuable information. There’s also a point where something, truly informational becomes marketing. […]

Classic Apple

When Apple announced the iPhone, I signed up for “more information” and gave them my email address. Today they sent me this: On so many levels this is classic Apple. Update 1: The graphic I uploaded from the email I got from Apple has misteriously disappeard. I’m guessing it’s some copyright issue, but I recieved […]

Great Marketing

I recently discovered Dragster, and on their front page the have this 19 second movie that consists of these 6 slides: This is simply great marketing: 1. As much as I don’t enjoy Apple’s front page QuickTime movies, this really does catch my attention. 2. In 19 seconds I know exactly what the value this […]

Making Good on a Mistake

I just read the following email for Apple: From: iTunes Store Support Sent: Saturday, September 23, 2006 2:41 AM To: David Weiss Subject: iTunes: Your recent TV show downloads Dear David, Due to a system error, you were recently charged for downloads that were meant to be free. You were incorrectly charged $11.94 plus tax […]

Colour Like No Other

I remember the first time I saw this Sony commercial, I was blown away. Check out the high quality QuickTime movie here. Simply amazing. This is the kind of creative advertising that inspires, entertains and sells. Well, it looks like they are at it again! What happens when you strap 70,000 liters of paint to […]

It’s All About the Experience

For Father’s Day we decided to take a road trip down to visit my folks in Vancouver, WA. It was a great weekend and spur of the moment we decided to let the kids and Mom stay with the family for a few more days while I took the train back to Seattle. I’ve never […]